Who we are

About us

Auto Trader Group plc is the UK’s largest digital automotive marketplace.

Auto Trader has over 90% prompted brand awareness with consumers, and attracts over 49 million cross platform visits each month. The audience is not only large but highly engaged with a 76% share of minutes spent across automotive classified sites. 

The marketplace also hosts the largest pool of vehicle sellers (listing more than 450,000 cars each day). Over 80% of UK automotive retailers advertise on autotrader.co.uk.

An overview of our business

Our purpose is to lead the future of the UK's digital automotive marketplace. We aim to improve the process of buying and selling vehicles in the UK, by continually evolving the ecosystem to provide a better experience for consumers, retailers and manufacturers alike.

Auto Trader is a 100% digital business. Starting life as a local classified magazine in 1977, we’ve grown and evolved alongside our customers. In 2013, we successfully completed the transition from a print title and became a fully digital marketplace. Our rich history gives us nearly 40 years of brand heritage and trust - unusual among online companies.

Auto Trader listed on the London Stock Exchange in March 2015 and is now a member of the FTSE 100 Index.

Auto Trader in numbers

90%

of consumers are aware of Auto Trader for any mention of new or used car

49m

cross platform visits each month

5x

more time spent on our site than our nearest competitor

239m

advert views a month

461k

live car stock on average per month

15th

biggest website in the UK

No.1

trusted automotive classified brand in the UK

32nd

in the Sunday Times Best Companies to Work For 2019

Well done and thank you to everyone that took part in today's #ATFestive fun. We'll announce the winner tomorrow along with the next question and your chance to win a £50 Amazon voucher. Remember, the game is only open to those working in the UK automotive industry😃 https://t.co/IBji0M252S
10 minutes to go! If you work in the UK automotive industry, don't miss your chance to win a £50 Amazon voucher. Just answer A, B or C! 🎅 https://t.co/qSPOCtmUft
Work in the UK automotive industry: OEM, retailer or trade body? Then don't miss the chance for a little festive cheer 🎄 Answer today's #ATFestive question for your chance to win a £50 Amazon voucher...handy for any last minute gifts! Full Ts&Cs here: https://t.co/oLuLyjGLv6 https://t.co/qSPOCtmUft
Here's the 1st question of the #ATFestive giveaway. To win a £50 Amazon voucher just tell us how many awards were won at this year's AT Retailer Awards. Was it A) 15 B) 18 or C) 22? For your chance to win, retweet this along with your answer by 5pm. Ts&Cs: https://t.co/oLuLyjGLv6 https://t.co/WpXSUQSLId
This morning we're launching our #ATFestive giveaway...everyday for 2 weeks you'll have the chance to win a £50 Amazon voucher!! Keep your 👀peeled for the first question later this morning & answer before 5pm today for your chance to win 🎁 Full Ts&Cs: https://t.co/oLuLyjGLv6 https://t.co/H1GCXjkt6R
Congratulations to our brilliant editorial director @ErinBakerMotors who scooped the prestigious AA Campaigning Journalist of the Year at this year's Guild of Motoring Writers’ Annual Awards for raising awareness of the needs of female consumers. We couldn't be more proud! 🏆🍾 https://t.co/GS2L4EuGAb
From tomorrow we'll give you the chance to win a £50 Amazon voucher everyday for 2 weeks in our #ATFestive giveaway. For your chance to win just retweet the question we'll be asking each morning along with your answer by 5pm that same day. Full Ts&Cs: https://t.co/oLuLyjGLv6🎅🎄 https://t.co/aYNQqa71Xr
From tomorrow we'll give you the chance to win a £50 Amazon voucher everyday for 2 weeks in our #ATFestive giveaway. For your chance to win just retweet the question we'll be asking each morning along with your answer by 5pm that same day. Winner will be picked at random🎅🎄 https://t.co/5LBeraMyCB
Such a great campaign by our friends at @ennisandco to raise awareness of the fantastic range of diversity & inclusion initiatives that many OEMs & retailers are introducing. We've had the privilege to see @McLarenAuto's commitment to D&I first hand and it's truly inspiring https://t.co/7Mw7pWqCh8
If you're yet to read The AM Dealer Technology Guide in this month's edition of @AMchatter don't miss out. It provides a handy overview of many of the fantastic digital solutions available in the market designed to help you drive greater efficiencies & profits in your business https://t.co/7yhIgludng

Auto Trader Group plc
Registered in England (Company number: 09439967)

Auto Trader Limited
Registered in England and Wales (Company number: 03909628)

Registered address:

1 Tony Wilson Place
Manchester
M15 4FN
VAT number: GB 614 8918 20

Keep in touch

We use social media to speak to the UK’s largest car buying audience